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    Need a Trade Show Loop? Here's How!

    By Moore Anderson

    Start by creating your presentation as needed for the trade show. Then, to loop the show repeatedly perform the following three steps:

    1. First use the "Rehearse Timings" function under "Slide Show" on the menu bar. If you don't see this function listed, use the down arrow at the bottom of the list to reveal the other options. The "Rehearse Timings" function allows you to change the frame as you read it (aloud, I recommend). At the end of your presentation hit the stop record control or escape key. You will then get a message dialog box that asks if you want to use these timing when you next play your presentation. Click Yes.
    2. The next step is to go to the Slide Show menu and choose "Set Up Show". In that dialog box you will see the "Loop until escape" option. Check that.
    3. Save your file. Now, when you go into the show mode, your file should loop infinitely and pause according to your rehearsal cues. If you need to change a frame's timing to longer or shorter, go to the Slide Sorter View and click the frame you wish to change. Then go to Slide Show menu and transitions. In the dialog box you’ll see a field to change the time.

    Wondering how to get the most out of your presentation at the trade show? Follow these tips when creating your presentation and you will get great results!

    • It's always good to minimize copy. The fewer words the better at a trade show. High impact, eye-catching graphics work the best.
    • Use large type sizes - viewers will see it from a distance. 48 pts. or bigger is an adequate size. 72 pts. is better.
    • Pictures are far more effective than words in a trade show environment. Remember, you want to catch attendees' attention and keep them around while you deliver your message
    • Don't use sound. It quickly becomes annoying
    • Use interesting transitions between frames. (Slide show view; Select All, then choose the most appropriate transitions for the presentation)
    • Try not to leave any frame up longer than 10 seconds; 5 seconds preferred
    • End the show by referring the viewer to the person in the booth for more information
    • Have business cards and literature near the display
    • PowerPoint 2002 has interesting animation effects and transitions that can add visual "pizzazz".

    Moore Anderson is a professional PowerPoint designer and graphic artist. He also runs PowerPoint graphics for large corporate clients on-site at meetings and events around the country. He has won national awards for his work in video and interactive applications. He now runs his own business as a graphic designer and PowerPoint guru. Check out http://www.mooreanderson.com or call 847-419-1400 for "Moore" information.





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